Demand Innovation Series

B2B Marketing experts, practitioners, and thought leaders share knowledge and best practices.

Ep. 9 | Demand Creation in EMEA: The State of Play
Thomas Biedermann
Chief Operating Officer, emarketing
September 20, 2024
Ep. 8 | The Crucial Role of B2B Intent Data
Mike Burton
Co-founder & EVP Strategic Partnerships, Bombora
July 24, 2024
Ep. 7 | Personality Based Marketing
Scott Gillum
Founder & CEO, Carbon Design
April 18, 2024
Ep. 6 | AI Trends, Risks and Opportunities
Adam Mincham
SVP, Go-to-Market, Blend
February 21, 2024
Ep. 5 | Building Trust in Partnerships
Charlie Cardona
Senior Agency Lead, LinkedIn
January 29, 2024
Ep. 4 | Science v. Art of Marketing
Kathi Kaplan
Strategic Advisor, Riverside Acceleration Capital
December 6, 2023
Ep. 3 | The Power of Programmatic
Mike Baker
Co-founder & ex-CEO, DataXu
December 6, 2023
Ep. 2 | The Digital Transformation of Marketing
Michael McLaren
President of North America, Bounteous
December 5, 2023
Ep. 1 | Automate for Performance
Jay Hallberg & Nick Bhavsar
Venture Advisors, Shasta Ventures
December 5, 2023
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